描述

37.8 Inch High-Brightness Stretched LCD Display for Store Windows

This 37.8-inch ultra-narrow display gives retailers a way to add motion and campaign messaging along window frames, entrance features and slim interior fixtures. Its horizontal format can introduce a promotion without covering the merchandise behind the glass or competing with larger hero displays.

The screen is suited to short headlines, moving brand elements and directional calls to action. An integrated Android platform supports compatible scheduled content and network updates, allowing the window message to change with campaigns, store hours or seasonal events.

The specification
Model No	Product model	ZXTLCD-BAR378AHMJ
LCD Screen Panel	Screen size	37.8″ LCD Panel
	Active display area	964.84(H) X 58.41(V)mm
	Resolution	2880(V) X 158(H)
	Brightness	700cd/m2
	Contrast ratio	1000:1
	Display color	16.7M
	Backlight type	LED
	Viewing angles	89/89/89/89 (Typ.)(CR≥10)
	Response time	9.5ms
	Lifespan	Above 60000 hours
Main board	CPU	T972 ,Quad core A35
	RAM	2gb
	ROM	8gb EMMC
	System	Android 9.0
	Network support	10M/100M Auto-adjust Gigabit Ethernet , WIFI
	RTC real time clock	Support timing on / off function
	Interfaces	1*USB2.0
		1*OTG USB
		1*RJ45
	Video formats	wmv、avi、flv、rm、rmvb、mpeg 、ts、mp4
	Photo formats	BMP、JPEG、PNG、GIF
machine specification	Operating voltage	DC 12V / 2A
	Power consumption	≤20W
	Product size	979.04(H)X72.61(V)X20(D）mm
	Speaker	no
	Installation	wall-mounted
	Apperance material	Metal shell
	Net weight	≤2.5KG
	Surface treatment	Black metal paint
Environmental	Storage Environment	Temperature：-10℃～55℃
		Humidity：10%～60% Non-Condensing
	Working Environment	Temperature：0℃～45℃
		Humidity：≤ 90℃ Non-Condensing
Packing list	Bar lcd display	1pcs
	Power Cable	1Pcs
The design drawing as follows

Retail Window Stretched LCD Display for Passing Audiences

A retail window stretched LCD display has only a few seconds to attract attention. The best message is usually one headline, one offer or one clear invitation to enter the store. Motion can guide the eye along the display, but the main idea should remain understandable even when a passerby sees only part of the sequence.

The slim shape can follow the edge of a window installation, sit beneath featured products or form a digital accent within a larger visual-merchandising concept. It supports the physical display rather than replacing it, helping products remain the focus while digital content adds timing and urgency.

Campaign Content That Changes with the Retail Calendar

Storefront messages often change more frequently than the physical window. A digital strip can move from a launch countdown to an opening-day message, then switch to a limited offer or event reminder without rebuilding the complete display. This gives visual-merchandising teams more flexibility during short campaign periods.

Content should be prepared specifically for the long aspect ratio. A scrolling phrase, product sequence or animated color treatment works better than shrinking a conventional poster. Designers should test the final files from the pavement or mall walkway, where viewing time, reflections and surrounding signs affect attention.

Android Scheduling for Opening Hours and Events

The integrated Android system can run compatible signage applications without a separate computer in the window structure. Ethernet provides a stable connection for permanent installations, while Wi-Fi offers flexibility where network cabling is difficult. Scheduled power operation can align the screen with store opening hours.

For campaign rollouts across several stores, the content platform should show publishing status and allow locations to be grouped by region or promotion. The media should also remain available locally if the network connection is interrupted, so the display does not become blank during trading hours.

Installing a Slim Display Near Glass

Window installations require careful control of reflections, heat and cable visibility. The supporting structure should position the screen securely without blocking the merchandise view. Ventilation and service access must remain available even when decorative panels or product platforms surround the display.

The viewing angle should be tested from the direction people normally approach. Mounting the strip too high, too low or parallel with a strong reflection can reduce readability. Although the panel offers strong indoor brightness, projects facing direct sunlight should be assessed according to window orientation and local conditions.

FAQ for Storefront Projects

Can this display run along the edge of a shop window?

Yes. Its slim proportions suit window frames, product platforms and entrance features, provided the mounting structure protects the screen and allows ventilation.

What type of content works best?

Short headlines, launch dates, simple product sequences and directional messages perform well. Standard 16:9 advertisements should be redesigned for the ultra-wide canvas.

Is the product designed for outdoor exposure?

No exposed outdoor rating should be assumed. It is intended for indoor or protected installations, including screens placed behind storefront glass.

What should a retailer provide before ordering?

Send the window or fixture drawing, installation height, viewing direction, daily operating schedule, network preference and required quantity. Photographs of the lighting and glass reflections are also useful.

Contact us to evaluate this 37.8-inch high-brightness display for a storefront campaign, entrance feature or slim interior installation.